James Adams Coaching Services
I started coaching back in 2005 when my wife and I had moved to Boulder, CO for a short stint. It started out by just helping out a friend get to 2:30 in the marathon (he ran 2:33). It was amazing to remove myself from the performance aspect and put all of my energy and effort towards helping someone else succeed.

Fast forward 12 years and I am now head Cross Country and distance Track coach at local high school and I've had the opportunity to coach individual runners and triathletes of all ages trying to reach their goals. Whether that's a high school runner trying to make varsity, a triathlete trying to qualify for Kona, a runner trying to qualify for Boston or the Olympic trials or a non athlete trying to get into endurance sports - I've had great success with a wide range of athletes and would love to coach you!

Coaching philosophy: I've found that there are four things that help you reach your goals and without all four you are jeopardizing your full potential. I can help with all four:

1. Indivisualized Coaching
2. Mental Approach
3. Recovery
4. Nutrition

The only thing I require is that you are serious about your goals and honest with your feedback.

Email me at jwadams5k at for a free consultation. Prices have a range depending on your sport and goals.

*Local athletes surrounding the Temecula, CA area will have exclusive discounts with local endurance affiliated stores and the option of one-on-one coaching sessions.